Category: Brand Communication

Expertise in designing visual identities that resonate with brands’ values and contexts.

  • Laura Beulens is an expert on brand communication through visual identity design, balancing freelance work and teaching while emphasizing brand values over aesthetics, creating meaningful designs that resonate deeply with their context.

    ✨ Laura Beulens: An Expert on Brand Communication Through Visual Identity 🎨
    Discover how Laura, a passionate graphic designer and creative director, masterfully crafts visual identities that resonate deeply with their surroundings. πŸ‘¦πŸŽ¨

    In this insightful interview, Laura shares her journey of balancing freelance work and teaching at Luca School of Arts. She emphasizes the importance of aligning with brands’ values and trusting in their essence to create meaningful designs. πŸ™Œ

    Laura’s meticulous approach to research and design is evident in her portfolio pieces like “Memento” and “Bar Misera.” These works showcase how she collaborates with brands, from interior design to typography, ensuring each identity reflects its context perfectly. πŸ’‘

    For those curious about her creative process, Laura highlights the significance of understanding a brand’s inner compass. She believes that true design comes from deep connections with the people and values it represents. 🌟

    Whether you’re a supporter of brands Laura admires or someone who shares her love for great design, her work offers a glimpse into the delicate art of visual identity creation. Let’s celebrate her talent in this exclusive interview! πŸŽ‰

    πŸ“Έ “Memento” by Laura Beulens ✨
    πŸ“Έ “Bar Misera” by Laura Beulens ✨
    πŸ“Έ “Row Reformer Studio” by Laura Beulens ✨